ComfortDelGro

If you are travelling anywhere in the world using ground transportation, there is a 1 in 3 chance you are using a ComfortDelGro service. ComfortDelGro operate taxis, buses, limo services, london’s iconic double decker buses and black cab franchises amongst others. In the rapidly accelerating gig economy, ComfortDelGro needed a partner to transform its high end taxi service in Europe to become mobile-first. Pierian defined the strategy, brand identity and mobile app design system over a 12 month engagement.